Need a Marketing Plan? Start With Last Year’s Results

Caroline D. Quinn Marketing Plans, Small Business Marketing Leave a Comment

It’s 2017 and you need to finalize (or maybe even begin) your marketing plan for the year. So where do you begin? With last year’s results. As with your business plan, it’s important to review last year’s results to determine where you are and where you want to go with your business. Evaluating your results will also make it easier …